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Prop Firm Industry Traffic Report
How much traffic prop firm websites get, and how fast the industry is growing: an estimated 105.9M visits in August 2026 across the 633 prop firms we track, +32.6% on the same sites since November 2025. Updated monthly.
The prop firm industry by traffic — the short answer
Prop Firm Pal tracks 633 prop firms, and their websites received an estimated 105.9M visits in August 2026. Measured on the 244 sites measured in every month, traffic grew 32.6% between November 2025 and August 2026, peaking in July 2026. The ten largest sites take 59% of all visits, and the median prop firm receives 13.7K visits a month.
Visits in Aug 2026
105.9M
Across the 633 prop firms we track
Growth since Nov 2025
+32.6%
Same 244 sites, first month to latest
Month on month
−6.8%
393 sites measured in both July 2026 and August 2026
The median prop firm
13.7K
Monthly visits — half of all sites get fewer
Top 10 share
59%
Of all visits go to the ten largest sites
Growing vs shrinking
145 / 248
Sites with more visits than the month before, against fewer
Over 1M visits
17
Websites above a million visits a month
Busiest month
Jul 2026
Highest same-site traffic in the period
Industry traffic, month by month
Estimated monthly visits from November 2025 to August 2026. The chart follows the same 244 sites throughout, so it shows real growth rather than growth in how many sites we measure.
Current
98,927,871
Growth
+24,294,185 (32.6%)
Peak month
Jul 2026: 103,733,977
Lowest month
Nov 2025: 74,633,686
Month
Sites measured
All tracked sites
Same-site visits
Same-site change
August 2026
414
105.9M
98.9M
−4.6%
July 2026
432
113.6M
103.7M
+5.6%
June 2026
428
104.5M
98.2M
+4.4%
May 2026
391
100.9M
94.1M
+4.2%
April 2026
375
95M
90.3M
−9.9%
March 2026
373
104.5M
100.2M
+6.4%
February 2026
361
96M
94.2M
+0.7%
January 2026
346
94.8M
93.5M
+10.9%
December 2025
320
85.3M
84.3M
+13.0%
November 2025
317
75.2M
74.6M
—
The biggest prop firms by traffic
The ten most visited prop firm websites in August 2026, and the share of all tracked visits each one takes.
#
Website
Relative size
Visits
Share
vs Jul 2026
Who is gaining and who is losing
Sites with at least 50K visits in the earlier month, so a small site doubling from a low base does not crowd out the list.
Biggest gainers
July 2026 to August 2026
109.9K → 241.4K
+119.8%
318.1K → 664K
+108.8%
55.2K → 99.5K
+80.3%
123.1K → 214K
+73.8%
81.3K → 132.9K
+63.6%
Biggest decliners
July 2026 to August 2026
106.8K → 9.4K
−91.2%
97.6K → 24.9K
−74.5%
111K → 33.1K
−70.1%
1.2M → 391.4K
−68.4%
321.7K → 104.7K
−67.5%
Biggest risers since Nov 2025
November 2025 to August 2026
62.5K → 784.7K
+1155.6%
1M → 9.6M
+860.0%
121.2K → 898.8K
+641.6%
195.5K → 1.2M
+518.9%
63.9K → 253.4K
+296.5%
How traffic is distributed
A handful of prop firms take most of the attention. The ten largest sites account for 59% of every tracked visit.
Sites by monthly visits, August 2026
414 of the 633 prop firms we track had traffic recorded that month.
Under 10K
181 · 44%
10K – 100K
137 · 33%
100K – 500K
64 · 15%
500K – 1M
15 · 4%
1M and over
17 · 4%
Method and limits
How these figures are calculated, and what they cannot tell you.
Prop Firm Pal records an estimated monthly visit count for the website of every prop firm it tracks. This report covers all 633 prop firms we track, from November 2025 to August 2026: 630 have a website on record, 530 have at least one month of traffic data, and 414 were measured in August 2026. Smaller sites often fall below the level at which traffic can be estimated, so not every prop firm has a figure every month — they are still counted as part of the industry.
The number of sites we measure has grown over that period, so a straight monthly total overstates industry growth. Growth figures are calculated on the 244 sites measured in every month instead, and month-on-month changes compare only sites measured in both months. The "all tracked sites" column is shown for completeness, not as a growth measure.
Visit counts are third-party estimates, not audited analytics, and they describe the prop firms we track rather than the entire market. Movements of a few percent are within the noise. Gainers and decliners only include sites with at least 50K visits in the earlier month, so a small site doubling from a low base does not dominate the list.
This report is free to cite with attribution to Prop Firm Pal and a link to this page.
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